*We are not accepting any new Triple Crown Insiders at this time but you are welcome to fill out an application and we’ll hold on to it for future needs.
PURPOSE: To expand our connections within the equestrian community, provide encouragement to horse owners and riders as they grow in the industry, as well as share experiences and successes with friends, family, and new acquaintances. The role of an Insider is to advocate for Triple Crown Nutrition by generating brand exposure through social media and by word-of-mouth.
A TRIPLE CROWN INSIDER…
- Reflects the core values and beliefs behind our brand. Triple Crown is dedicated to not only providing horses with the best nutrition but also providing owners with the tools and support they need to build a perfect feed program.
- Demonstrates the marketing objective of this role. Our goal is to expand our presence in the equine industry and a Triple Crown Insider needs to be professional, respectful, and sociable, as well as have a strong desire to build relationships between our brand and new customers.
- Is passionate and enthusiastic. Passion cannot be manufactured; it must be authentic, and it is the passion that made Triple Crown the company that it is today. A Triple Crown Insider is passionate about our brand and able to connect genuinely with their audiences and show true enthusiasm.
2021 TRIPLE CROWN INSIDER QUALIFICATIONS:
- Age: 15+ (if under the age of 18, parental consent required)
- Active rider and owner
- Have been using Triple Crown Products exclusively or at least to 50% of their horses for at least 1 year.
- Must have large exposure group for brand, examples include:
- Competitor – a minimum of 10 – 15 shows/events per year
- Appear at public events – clinician, host shows, conduct riding camps, etc.
- Influential member in Pony Club or other breed/riding organizations
- Instructor at a lesson program
- Active social media user on 2+ channels
- Must be VERY active on social media and enjoy viewing and posting on various platforms
- Must have a significant following on both social media channels
- Social media pages are PUBLIC
- Must be knowledgeable of Triple Crown products/have a desire to learn more (we will train!)
What do Insiders do? Social posts 1x weekly, booth/event representation, blog posts, social media videos, online contests, lead generation, and more.
Triple Crown Insider Program will be LIMITED to only 15 ACTIVE Insiders per Year! Will that be you?
If you have what it takes to be a Triple Crown® Insider and are eager to learn more about the perks or unique goals as a brand advocate for Triple Crown Nutrition, Inc., we encourage you to apply today!
Triple Crown Insider Training & Quiz: